Evidence-based Behaviour Change

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Collaborative Change®

Behavioural Insights Consultancy

We help organisations take a more evidence-based approach to change and transformation.

Combining statistical rigour and behavioural science we open up a fresh perspective on change and highlight hidden opportunities for innovation.

Challenging Assumptions

We challenge received wisdom, gut instincts and organisational habits as the main barriers to effective change.

Our approach will shine a light on unquestioned assumptions, sharpen your strategic thinking and build change on solid evidence and robust metrics.

Behaviour is everything

Every organisational challenge you face can (and should) be boiled down to a challenge of human behaviour.

Rooted in the behavioural sciences, our work is genuinely human-centred: evidence-based change, crafted to flow with the grain of human behaviour.

Recent updates

News:
Chester students 'Change the World'

Students from the University of Chester have been working with a Welsh charity to design integrated behaviour change interventions tackling entrenched social issues in the area.

Two teams of students from the second year 'Advertising and Society' course have been working in close partnership with Safer Wales, a Cardiff based charity focussed on "making people feel safer in their daily lives" as part of their BA degree course. The charity, who are currently working on projects tackling domestic violence and hate-crime, answered our 'Change the World' call out earlier in the year, recognising the benefit of taking a behaviour change approach to tackling prejudice and domestic abuse in Cardiff.

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Case study:
Sexual Health: STI screening

Increasing uptake of Chlamydia screening amongst young people through a targeted behaviour change intervention.

Target Audience

Under 25-year-old males and females within the borders of Derby City and Derbyshire County.

Approach

  • Conducted insight to develop and refine services to best meet target audience needs: focus groups, paired and depth interviews.
  • Created segmentation model of sexually active young people to allow for future development of bespoke interventions.

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Article:
We added one sentence to a letter and increased rent payments by 9%

Over the last 2 years we have been working with Social Housing providers across the UK to explore how the application of behavioural insights could increase revenue and reduce costs.

In line with our commitment to evidence-based practice, we encourage the use of randomised controlled trials (RCTs) wherever possible. This case study showcases an RCT that resulted in a 9% increase in rent payments, simply by adding on extra sentence to a letter.

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Collaborative Change 20 Limefield, Whalley, Lancashire BB7 9RJ Contact: stevenj@collaborativechange.org.uk // 0771 924 2795
Company Reg: 07851349. Copyright © 2017 Collaborative Change Ltd.