Evidence-based Behaviour Change


Case Studies   

NHS Blackburn with Darwen: Vitamin D uptake


How can we increase uptake of Vitamin D supplements for children under 5?

Although Vitamin D supplements are available free of charge in the Borough of Blackburn with Darwen (BwD) uptake remained low, with an average of just 17 courses distributed per month. Our team was commissioned to increase uptake of free Vitamin D supplements to reduce instances of rickets in white and South Asian children under the age of 5.

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NHS: Breastfeeding initiation

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How can we empower young mums from disadvantaged communities across the UK to breastfeed their babies?

Our team was commissioned to develop approaches to increase breastfeeding initiation amongst 18–24-year-old women living in disadvantaged communities. Initially commissioned by a partnership of 3 PCTs, this programme has since been adopted in 17 other localities.

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Ontario Ministry of Health: Sexual health


How can we reduce rates of one of Canada’s most under-diagnosed STIs?

Building on the success of the Collaborative Change fancyaquickie.org.uk and get-on-top.co.uk young person’s sexual health projects in the UK, the Collaborative Change team have been working with Ontario Public Health and Rain 43 to develop a new approach to increasing Chlamydia screening rates across Toronto.

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