Sustainability   

Our Director, Steven Johnson, will be Chairing the D&AD White Pencil Symposium as part of the White Pencil awards celebration on 27th November. In this post he outlines the background to the event.

EVENT DETAILS

Where and when?

Tuesday November 27th 2012. 19:00 – 22:00
The Royal Institution of Great Britain, 21 Albemarle Street, London, W1S 4BS

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In the run up to the D&AD White Pencil Symposium and awards evening on the 27th November, our Director, Steven Johnson was asked to write a piece for Creative Review outlining the significance of social change and sustainability for the advertising and creative industries. Part 1 of the article was published in Creative Review on 18 September, with the second available on the D&AD website. This post combines the full text from both parts.

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We’d like to take this opportunity to share a sneak preview of a major new project we’re gearing up to launch over the next few months. Considered_ is a manifesto, a rallying cry and a resource designed to galvanise the creative industries as a catalyst for positive social change.

Considered_ is based on the social change principles and projects developed by Steven Johnson and his teams at agencies Collaborative Change and The Hub.

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